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As a leading commercial forest
plantation operator in China,
Sino-Forest operates in ten key
provinces in China, with over 2,500
full-time employees, managing
approximately 726,200 hectares of
plantation trees as at June 30, 2010.
We strive continuously to increase our
portfolio of plantations, our productive
yield and the range of our forest
products and services, while preserving
local ecological environments and
supporting local employment and
community development.
We are uniquely positioned to
reap value from China’s vast wood
product market potential. The enormous
population and the fast-growing economy
and middle class of the People’s
Republic of China (PRC) are creating
strong demand for industrial and
consumer wood-based products. We believe
that we have the competitive advantages
and proven strategies to reach our bold
but realistic goals for the future.
Sino-Forest at a glance
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Leading commercial forest
plantation operator in the PRC
with 15 years of established
track record of strong growth
and profitability; |
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Proven ability to acquire fibre
and develop fast-growing,
high-yielding tree plantations
in designated plantation areas; |
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Expertise in operating
commercial plantations in a
sustainable manner; strong
research & development
capability and advanced
silviculture techniques; |
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Well established and
geographically diversified
operations in fast-growing
China, which has a chronic wood
fibre deficit; |
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Strong and respected brand and
established business and
government relationships in the
PRC’s forestry industry; |
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Listed on the Toronto Stock
Exchange; ready access to
capital worldwide; |
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Attractive price to earnings
ratio.
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Sino-Forest Operations
In order to serve
China's various wood-based industries,
Sino-Forest provides value added
forestry products and services along the
wood product supply chain.
Our businesses are separated into two
main divisions:
- Wood Fibre Operations,
where fibre sales and income are
generated from the following
segments:
- Manufacturing & Other
Operations, consist of:
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engineered-wood flooring produced in
Jiangsu Province and distributed
through more than 300 outlets
nationwide in the PRC;
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sawn timber produced in Yunnan
and Heilongjiang Provinces;
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finger-joint board and block board
produced in Hunan Province;
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plywood and veneer products produced
in Guangxi Province;
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and greenery
and nursery operations based in
Jiangsu Province.
Our Strategic Goal
Our
primary goal is to increase our wood
fibre output to 17 million cubic meters
("m3") by 2011. This goal is challenging
but realistic, given our proven track
record and competitive strengths.
In 2009, we sold 14 million
m3 of wood fibre from our plantation operations.
Our Strategies
Our 15-year track record demonstrates
the success of our long-term strategy of
building a strong, sustainable and
viable business. After establishing
plantations in strategic locations along
the coastal area of southern China in
2006. We expanded our plantations to
inner provinces and adopted an
integrated plantation model, locking in
access to fibre through long-term master
agreements. This allows us to better
seize market opportunities to diversify
and grow our income streams. We execute
the following growth strategies:
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focus on acquiring, at fixed
prices, long-term access to
strategically located plantation
trees in promising Chinese
markets; |
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continue to improve our plantation
yields by investing in and
applying advanced research and
development and silviculture
techniques; |
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practice sustainable forestry
management, strategic government
relations, and responsible
community involvement (align
with China’s three Fs policy –
agriculture, farmers and
villages); |
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leverage our manufacturing and
processing facilities to
maximize the usage and value of
our wood fibre; and |
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further broaden our base of
investors, and enhance our
corporate image and profile. |
Our Competitive Advantages
Sino-Forest has developed the
following competitive advantages
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a
leading market position in PRC’s
fast-growing, high-yielding
commercial plantation sector; |
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A large portfolio of strategically
located plantations, mainly in
southern and eastern regions of
China; |
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extensive forestry and management
expertise; e.g. the Gaoyao
plantation in Guangdong Province
was the first commercial
plantation to receive Forest
Stewardship Council (FSC)
certification in China; |
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strong research and development
capabilities, and systematically
applied silviculture techniques
that maximize plantation yields;
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A strong reputation and brand,
and established business and
government relationships in the
forestry sector throughout the
PRC. |
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